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NBとPBの特性と便益に関する考察と広告

Overview of attention for article published in Journal of Advertising Science, October 2017
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Title
NBとPBの特性と便益に関する考察と広告
Published in
Journal of Advertising Science, October 2017
DOI 10.20823/advertisingscience.54.0_65
Authors

岡山 武史

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Attention Score in Context

Attention Score in Context

This research output has an Altmetric Attention Score of 1. This is our high-level measure of the quality and quantity of online attention that it has received. This Attention Score, as well as the ranking and number of research outputs shown below, was calculated when the research output was last mentioned on 15 April 2019.
All research outputs
#21,049,824
of 25,852,155 outputs
Outputs from Journal of Advertising Science
#12
of 19 outputs
Outputs of similar age
#264,160
of 339,674 outputs
Outputs of similar age from Journal of Advertising Science
#11
of 17 outputs
Altmetric has tracked 25,852,155 research outputs across all sources so far. This one is in the 10th percentile – i.e., 10% of other outputs scored the same or lower than it.
So far Altmetric has tracked 19 research outputs from this source. They typically receive a lot more attention than average, with a mean Attention Score of 36.8. This one scored the same or higher as 7 of them.
Older research outputs will score higher simply because they've had more time to accumulate mentions. To account for age we can compare this Altmetric Attention Score to the 339,674 tracked outputs that were published within six weeks on either side of this one in any source. This one is in the 12th percentile – i.e., 12% of its contemporaries scored the same or lower than it.
We're also able to compare this research output to 17 others from the same source and published within six weeks on either side of this one. This one is in the 1st percentile – i.e., 1% of its contemporaries scored the same or lower than it.