The data shown below were compiled from readership statistics for 60 Mendeley readers of this research output. Click here to see the associated Mendeley record.
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Timeline
Mendeley readers
| Title |
Valor percibido y lealtad del cliente: estrategia co-branding de tarjetas de crédito en Bogotá – Colombia
|
|---|---|
| Published in |
Universdad & Empresa, January 2021
|
| DOI | 10.12804/revistas.urosario.edu.co/empresa/a.9335 |
| Authors |
Sara Catalina Forero-Molina, Samir Ricardo Neme-Chaves |
Mendeley readers
Geographical breakdown
| Country | Count | As % |
|---|---|---|
| Unknown | 60 | 100% |
Demographic breakdown
| Readers by professional status | Count | As % |
|---|---|---|
| Student > Bachelor | 5 | 8% |
| Student > Master | 2 | 3% |
| Professor | 1 | 2% |
| Student > Postgraduate | 1 | 2% |
| Unspecified | 1 | 2% |
| Other | 0 | 0% |
| Unknown | 50 | 83% |
| Readers by discipline | Count | As % |
|---|---|---|
| Economics, Econometrics and Finance | 3 | 5% |
| Business, Management and Accounting | 3 | 5% |
| Unspecified | 1 | 2% |
| Mathematics | 1 | 2% |
| Computer Science | 1 | 2% |
| Other | 1 | 2% |
| Unknown | 50 | 83% |