Innovation and Research - A Driving Force for Socio-Econo-Technological Development
Springer International Publishing
Chapter title |
Contexts of Digital Tools in Marketing Management in MSMEs for Their Permanence in the Market
|
---|---|
Chapter number | 42 |
Book title |
Innovation and Research - A Driving Force for Socio-Econo-Technological Development
|
Published by |
Springer, Cham, January 2022
|
DOI | 10.1007/978-3-031-11438-0_42 |
Book ISBNs |
978-3-03-111437-3, 978-3-03-111438-0
|
Authors |
Arellano, Paulina Renata, Aguilar, Franklin Daniel, Quintana Bornot, Alain, Carrera, Luis Alberto |
Country | Count | As % |
---|---|---|
Unknown | 15 | 100% |
Readers by professional status | Count | As % |
---|---|---|
Unspecified | 1 | 7% |
Student > Ph. D. Student | 1 | 7% |
Lecturer | 1 | 7% |
Student > Doctoral Student | 1 | 7% |
Unknown | 11 | 73% |
Readers by discipline | Count | As % |
---|---|---|
Business, Management and Accounting | 2 | 13% |
Unspecified | 1 | 7% |
Computer Science | 1 | 7% |
Unknown | 11 | 73% |