Brand Engagement
Palgrave Macmillan UK
Title |
Brand Engagement
|
---|---|
Published by |
Palgrave Macmillan UK, January 2008
|
DOI | 10.1057/9780230579507 |
ISBNs |
978-0-230-57950-7, 978-0-230-57306-2, 978-1-349-36447-3
|
Authors |
I. Buckingham, Buckingham, Ian P. |
Country | Count | As % |
---|---|---|
United Kingdom | 3 | 60% |
Unknown | 2 | 40% |
Type | Count | As % |
---|---|---|
Members of the public | 5 | 100% |
Country | Count | As % |
---|---|---|
United Kingdom | 1 | 5% |
United States | 1 | 5% |
Unknown | 20 | 91% |
Readers by professional status | Count | As % |
---|---|---|
Student > Ph. D. Student | 3 | 14% |
Unspecified | 1 | 5% |
Lecturer | 1 | 5% |
Other | 1 | 5% |
Student > Master | 1 | 5% |
Other | 0 | 0% |
Unknown | 15 | 68% |
Readers by discipline | Count | As % |
---|---|---|
Business, Management and Accounting | 4 | 18% |
Social Sciences | 3 | 14% |
Unspecified | 1 | 5% |
Unknown | 14 | 64% |