Social Media in der Organisationskommunikation
Springer Fachmedien Wiesbaden
Chapter title |
Luxusmarken in Facebook – Einsatzpotenziale für die Markenkommunikation
|
---|---|
Chapter number | 12 |
Book title |
Social Media in der Organisationskommunikation
|
Published by |
Springer VS, Wiesbaden, January 2013
|
DOI | 10.1007/978-3-658-02329-4_12 |
Book ISBNs |
978-3-65-802328-7, 978-3-65-802329-4
|
Authors |
Michaela K. Baltrusch |
Country | Count | As % |
---|---|---|
Unknown | 4 | 100% |
Readers by professional status | Count | As % |
---|---|---|
Student > Bachelor | 1 | 25% |
Other | 1 | 25% |
Student > Master | 1 | 25% |
Unknown | 1 | 25% |
Readers by discipline | Count | As % |
---|---|---|
Business, Management and Accounting | 1 | 25% |
Social Sciences | 1 | 25% |
Engineering | 1 | 25% |
Unknown | 1 | 25% |