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Timeline
Mendeley readers
Chapter title |
Controlling der Marketingkommunikation
|
---|---|
Chapter number | 46 |
Book title |
Handbuch Kommunikation
|
Published by |
Gabler, January 2009
|
DOI | 10.1007/978-3-8349-8078-6_46 |
Book ISBNs |
978-3-83-490377-8, 978-3-83-498078-6
|
Authors |
Sven Reinecke, Simone Janz, Reinecke, Sven, Janz, Simone |
Mendeley readers
The data shown below were compiled from readership statistics for 8 Mendeley readers of this research output. Click here to see the associated Mendeley record.
Geographical breakdown
Country | Count | As % |
---|---|---|
Unknown | 8 | 100% |
Demographic breakdown
Readers by professional status | Count | As % |
---|---|---|
Student > Bachelor | 4 | 50% |
Other | 1 | 13% |
Student > Master | 1 | 13% |
Unknown | 2 | 25% |
Readers by discipline | Count | As % |
---|---|---|
Economics, Econometrics and Finance | 3 | 38% |
Business, Management and Accounting | 1 | 13% |
Sports and Recreations | 1 | 13% |
Medicine and Dentistry | 1 | 13% |
Unknown | 2 | 25% |