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The construction of a model about customer retention and its antecedentes in an environment of services

Overview of attention for article published in REAd. Revista Eletrônica de Administração (Porto Alegre), August 2012
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mendeley
34 Mendeley
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Title
The construction of a model about customer retention and its antecedentes in an environment of services
Published in
REAd. Revista Eletrônica de Administração (Porto Alegre), August 2012
DOI 10.1590/s1413-23112012000200006
Authors

Gabriel Sperandio Milan, Deonir De Toni

Timeline

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Mendeley readers

Mendeley readers

The data shown below were compiled from readership statistics for 34 Mendeley readers of this research output. Click here to see the associated Mendeley record.

Geographical breakdown

Country Count As %
Brazil 2 6%
Unknown 32 94%

Demographic breakdown

Readers by professional status Count As %
Student > Master 12 35%
Student > Ph. D. Student 5 15%
Student > Doctoral Student 3 9%
Professor 3 9%
Student > Postgraduate 3 9%
Other 4 12%
Unknown 4 12%
Readers by discipline Count As %
Business, Management and Accounting 17 50%
Social Sciences 4 12%
Economics, Econometrics and Finance 2 6%
Engineering 2 6%
Sports and Recreations 1 3%
Other 1 3%
Unknown 7 21%