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X Demographics
Mendeley readers
Attention Score in Context
| Title |
Good Slang or Bad Slang? Embedding Internet Slang in Persuasive Advertising
|
|---|---|
| Published in |
Frontiers in Psychology, June 2019
|
| DOI | 10.3389/fpsyg.2019.01251 |
| Pubmed ID | |
| Authors |
Shixiong Liu, Dan-Yang Gui, Yafei Zuo, Yu Dai |
X Demographics
Geographical breakdown
| Country | Count | As % |
|---|---|---|
| Austria | 1 | 33% |
| Greece | 1 | 33% |
| Unknown | 1 | 33% |
Demographic breakdown
| Type | Count | As % |
|---|---|---|
| Members of the public | 3 | 100% |
Mendeley readers
The data shown below were compiled from readership statistics for 80 Mendeley readers of this research output. Click here to see the associated Mendeley record.
Geographical breakdown
| Country | Count | As % |
|---|---|---|
| Unknown | 80 | 100% |
Demographic breakdown
| Readers by professional status | Count | As % |
|---|---|---|
| Student > Bachelor | 14 | 18% |
| Other | 3 | 4% |
| Student > Master | 3 | 4% |
| Lecturer > Senior Lecturer | 2 | 3% |
| Student > Ph. D. Student | 2 | 3% |
| Other | 3 | 4% |
| Unknown | 53 | 66% |
| Readers by discipline | Count | As % |
|---|---|---|
| Linguistics | 11 | 14% |
| Social Sciences | 4 | 5% |
| Psychology | 4 | 5% |
| Arts and Humanities | 2 | 3% |
| Unspecified | 1 | 1% |
| Other | 4 | 5% |
| Unknown | 54 | 68% |
Attention Score in Context
This research output has an Altmetric Attention Score of 13. This is our high-level measure of the quality and quantity of online attention that it has received. This Attention Score, as well as the ranking and number of research outputs shown below, was calculated when the research output was last mentioned on 11 September 2022.
All research outputs
#2,348,757
of 23,312,088 outputs
Outputs from Frontiers in Psychology
#4,623
of 30,996 outputs
Outputs of similar age
#52,365
of 354,159 outputs
Outputs of similar age from Frontiers in Psychology
#135
of 597 outputs
Altmetric has tracked 23,312,088 research outputs across all sources so far. Compared to these this one has done well and is in the 89th percentile: it's in the top 25% of all research outputs ever tracked by Altmetric.
So far Altmetric has tracked 30,996 research outputs from this source. They typically receive a lot more attention than average, with a mean Attention Score of 12.5. This one has done well, scoring higher than 85% of its peers.
Older research outputs will score higher simply because they've had more time to accumulate mentions. To account for age we can compare this Altmetric Attention Score to the 354,159 tracked outputs that were published within six weeks on either side of this one in any source. This one has done well, scoring higher than 85% of its contemporaries.
We're also able to compare this research output to 597 others from the same source and published within six weeks on either side of this one. This one has done well, scoring higher than 77% of its contemporaries.