Social Computing and Social Media: Applications in Marketing, Learning, and Health
Springer International Publishing
Chapter title |
Consumer Attitude and Behavior During Black Friday and Cyber Monday
|
---|---|
Chapter number | 12 |
Book title |
Social Computing and Social Media: Applications in Marketing, Learning, and Health
|
Published by |
Springer, Cham, July 2021
|
DOI | 10.1007/978-3-030-77685-5_12 |
Book ISBNs |
978-3-03-077684-8, 978-3-03-077685-5
|
Authors |
Diego Yáñez, Cristóbal Fernández-Robin, Gonzalo Améstica, Scott McCoy, Yáñez, Diego, Fernández-Robin, Cristóbal, Améstica, Gonzalo, McCoy, Scott |
Country | Count | As % |
---|---|---|
Unknown | 12 | 100% |
Readers by professional status | Count | As % |
---|---|---|
Lecturer | 1 | 8% |
Professor | 1 | 8% |
Student > Bachelor | 1 | 8% |
Researcher | 1 | 8% |
Unknown | 8 | 67% |
Readers by discipline | Count | As % |
---|---|---|
Business, Management and Accounting | 2 | 17% |
Engineering | 1 | 8% |
Unknown | 9 | 75% |