Role of Social Media Marketing Activities in Influencing Customer Intentions: A Perspective of a New Emerging Era

Overview of attention for article published in Frontiers in Psychology, January 2022

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In the top 25% of all research outputs scored by Altmetric
High Attention Score compared to outputs of the same age (92nd percentile)
High Attention Score compared to outputs of the same age and source (94th percentile)

So far, Dimensions has found 87 publications that cite this research output.

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