Exploring the social diffusion effects of green consumption: Evidence from green innovative products
Article in Journal of Retailing and Consumer Services (July 2024)
The most recent citing publications are shown below. View all 6 publications that cite this research output on Dimensions.
Article in Journal of Retailing and Consumer Services (July 2024)
Article in Journal of Product & Brand Management (June 2024)
Article in Sustainability (April 2024)