Augmented reality advertising and college students' interest in the extreme sports: Moderating role of innovation resistance and health consciousness

Overview of attention for article published in Frontiers in Public Health, August 2022

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New Research: Augmented reality advertising and college students' interest in the extreme sports: Moderating role of innovation resistance and health consciousness: Advertising and promotions are the most utilized types of… https://t.co/M8NtiuW03P #PublicH

24 Aug 2022

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