Role of celebrity endorsement in promoting employees’ organization identification: A brand-based perspective

Overview of attention for article published in Frontiers in Psychology, September 2022

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twitter: 2 X users

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mendeley: 35 Mendeley

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So far, Altmetric has seen 2 X posts from 2 X users, with an upper bound of 32,250 followers.

Role of celebrity endorsement in promoting employees’ organization identification: A brand-based perspective - New curated article on #workpsychology #organisationalpsychology #humanperformance https://t.co/BOyYFSg699

12 Sep 2022

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New Research: Role of celebrity endorsement in promoting employees’ organization identification: A brand-based perspective https://t.co/cUN7duuXfO #Psychology #Psych

09 Sep 2022

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