The data shown below were compiled from readership statistics for 38 Mendeley readers of this research output. Click here to see the associated Mendeley record.
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Timeline
Mendeley readers
| Title |
Disadvantages of red: The color congruence effect in comparative price advertising
|
|---|---|
| Published in |
Frontiers in Psychology, November 2022
|
| DOI | 10.3389/fpsyg.2022.1019163 |
| Pubmed ID | |
| Authors |
Heejin Kim, Jung Min Jang |
Mendeley readers
Geographical breakdown
| Country | Count | As % |
|---|---|---|
| Unknown | 38 | 100% |
Demographic breakdown
| Readers by professional status | Count | As % |
|---|---|---|
| Researcher | 2 | 5% |
| Lecturer | 2 | 5% |
| Unspecified | 1 | 3% |
| Lecturer > Senior Lecturer | 1 | 3% |
| Student > Ph. D. Student | 1 | 3% |
| Other | 1 | 3% |
| Unknown | 30 | 79% |
| Readers by discipline | Count | As % |
|---|---|---|
| Social Sciences | 2 | 5% |
| Business, Management and Accounting | 2 | 5% |
| Philosophy | 1 | 3% |
| Unspecified | 1 | 3% |
| Economics, Econometrics and Finance | 1 | 3% |
| Other | 1 | 3% |
| Unknown | 30 | 79% |