Dealing with Socially Responsible Consumers
Springer Nature Singapore
Chapter title |
Eco Marketing: Cultivating Green Consumers and Communities—Marketing Strategies to Facilitate Green Purchase Behavior
|
---|---|
Chapter number | 9 |
Book title |
Dealing with Socially Responsible Consumers
|
Published by |
Palgrave Macmillan, Singapore, January 2023
|
DOI | 10.1007/978-981-19-4457-4_9 |
Book ISBNs |
978-9-81-194456-7, 978-9-81-194457-4
|
Authors |
Sakshi Aggarwal, Shweta Jha, Aggarwal, Sakshi, Jha, Shweta |
Country | Count | As % |
---|---|---|
Unknown | 8 | 100% |
Readers by professional status | Count | As % |
---|---|---|
Student > Ph. D. Student | 1 | 13% |
Student > Postgraduate | 1 | 13% |
Unknown | 6 | 75% |
Readers by discipline | Count | As % |
---|---|---|
Business, Management and Accounting | 1 | 13% |
Social Sciences | 1 | 13% |
Unknown | 6 | 75% |