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E-Commerce Industry Chain

Overview of attention for book
E-Commerce Industry Chain
Springer Nature Singapore

Table of Contents

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    Book Overview
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    Chapter 1 Basics of E-Commerce Development
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    Chapter 2 Basic E-Commerce Theory
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    Chapter 3 E-Commerce Technology Principles
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    Chapter 4 Principles of E-Commerce Production
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    Chapter 5 Principles of E-Commerce Transactions
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    Chapter 6 Principles of E-Commerce Circulation
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    Chapter 7 E-Commerce Consumption Principles
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    Chapter 8 E-Commerce Channels and Platforms
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    Chapter 9 Cross-Border E-Commerce
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    Chapter 10 Summary and Outlook
Attention for Chapter 2: Basic E-Commerce Theory
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Chapter title
Basic E-Commerce Theory
Chapter number 2
Book title
E-Commerce Industry Chain
DOI 10.1007/978-981-99-0043-5_2
Book ISBNs
978-9-81-990042-8, 978-9-81-990043-5
Authors

Shuai, Qinghong, Li, Zhongjun, Zhang, Yun

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