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Give Goods or Give Money? The Influence of Cause-Related Marketing Approach on Consumers’ Purchase Intention

Overview of attention for article published in Frontiers in Psychology, January 2021
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About this Attention Score

  • In the top 5% of all research outputs scored by Altmetric
  • High Attention Score compared to outputs of the same age (93rd percentile)
  • High Attention Score compared to outputs of the same age and source (92nd percentile)

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4 news outlets

Citations

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10 Dimensions

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71 Mendeley