Purchase spillovers from the metaverse to the real world: The roles of social presence, trialability, and customer experience

RT @ProfConsumers: 🚨New #metaverse #research🚨 Novelty-oriented gamers or experience-seeking omnichannel consumers? 💡Our results show the…

🚨New #metaverse #research🚨 Novelty-oriented gamers or experience-seeking omnichannel consumers? 💡Our results show the metaverse is not a parallel digital #retail channel, but an influential extension of real-world consumption. https://t.co/H0eXTa9hZC @

RT @shafayet_social: 👋 I'm thrilled to announce that our research article, "Purchase Spillovers from the Metaverse to the Real World: The…

RT @jhankar_mahbub: #metaverse has a lot to unveil in the future of #retail #brands. Thanks, @shafayet_social for this discovering article:…