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MBA

Overview of attention for book
Attention for Chapter 1: Marketing in Crises—Its Nature and Perspectives for Managers
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Citations

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Readers on

mendeley
4 Mendeley
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Chapter title
Marketing in Crises—Its Nature and Perspectives for Managers
Chapter number 1
Book title
MBA
Published by
Springer, Cham, January 2016
DOI 10.1007/978-3-319-28281-7_1
Book ISBNs
978-3-31-928279-4, 978-3-31-928281-7
Authors

Jochen Schellinger, Kim Oliver Tokarski, Schellinger, Jochen, Tokarski, Kim Oliver

Timeline

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Mendeley readers

Mendeley readers

The data shown below were compiled from readership statistics for 4 Mendeley readers of this research output. Click here to see the associated Mendeley record.

Geographical breakdown

Country Count As %
Unknown 4 100%

Demographic breakdown

Readers by professional status Count As %
Student > Doctoral Student 1 25%
Unknown 3 75%
Readers by discipline Count As %
Economics, Econometrics and Finance 1 25%
Unknown 3 75%