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"In the current highly interconnected modern world, the role of consumers has changed substantially due to their active collaboration with companies in product and process innovation." https://t.co/6prjAgIK3N
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Co-creation has become a major strength for companies over the last few years. It allows customers and companies to come together and create a mutually beneficial outcome. https://t.co/zrFs164ZL9
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RT @patarchambault: Model for healthcare from Marketing 3.0? Consumer Participation in Co-creation https://t.co/0ATEo49pck @UniteSoutien @P…