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Disclosing Influencer Marketing on YouTube to Children: The Moderating Role of Para-Social Relationship

Overview of attention for article published in Frontiers in Psychology, January 2020
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About this Attention Score

  • In the top 25% of all research outputs scored by Altmetric
  • High Attention Score compared to outputs of the same age (93rd percentile)
  • High Attention Score compared to outputs of the same age and source (89th percentile)

Mentioned by

news
1 news outlet
blogs
1 blog
twitter
18 X users

Citations

dimensions_citation
116 Dimensions

Readers on

mendeley
396 Mendeley
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Title
Disclosing Influencer Marketing on YouTube to Children: The Moderating Role of Para-Social Relationship
Published in
Frontiers in Psychology, January 2020
DOI 10.3389/fpsyg.2019.03042
Pubmed ID
Authors

Sophie C. Boerman, Eva A. van Reijmersdal

X Demographics

X Demographics

The data shown below were collected from the profiles of 18 X users who shared this research output. Click here to find out more about how the information was compiled.
Mendeley readers

Mendeley readers

The data shown below were compiled from readership statistics for 396 Mendeley readers of this research output. Click here to see the associated Mendeley record.

Geographical breakdown

Country Count As %
Unknown 396 100%

Demographic breakdown

Readers by professional status Count As %
Student > Ph. D. Student 38 10%
Student > Bachelor 33 8%
Student > Master 31 8%
Lecturer 17 4%
Researcher 16 4%
Other 50 13%
Unknown 211 53%
Readers by discipline Count As %
Business, Management and Accounting 70 18%
Social Sciences 37 9%
Psychology 13 3%
Arts and Humanities 10 3%
Economics, Econometrics and Finance 10 3%
Other 39 10%
Unknown 217 55%
Attention Score in Context

Attention Score in Context

This research output has an Altmetric Attention Score of 28. This is our high-level measure of the quality and quantity of online attention that it has received. This Attention Score, as well as the ranking and number of research outputs shown below, was calculated when the research output was last mentioned on 28 September 2021.
All research outputs
#1,260,274
of 23,870,022 outputs
Outputs from Frontiers in Psychology
#2,590
of 32,036 outputs
Outputs of similar age
#31,764
of 461,013 outputs
Outputs of similar age from Frontiers in Psychology
#66
of 604 outputs
Altmetric has tracked 23,870,022 research outputs across all sources so far. Compared to these this one has done particularly well and is in the 94th percentile: it's in the top 10% of all research outputs ever tracked by Altmetric.
So far Altmetric has tracked 32,036 research outputs from this source. They typically receive a lot more attention than average, with a mean Attention Score of 12.7. This one has done particularly well, scoring higher than 91% of its peers.
Older research outputs will score higher simply because they've had more time to accumulate mentions. To account for age we can compare this Altmetric Attention Score to the 461,013 tracked outputs that were published within six weeks on either side of this one in any source. This one has done particularly well, scoring higher than 93% of its contemporaries.
We're also able to compare this research output to 604 others from the same source and published within six weeks on either side of this one. This one has done well, scoring higher than 89% of its contemporaries.